An enhanced package with added focus on lead generation, whilst building the foundations of your marketing system.
The Biz Package includes everything to set up your website (with double the pages of the Lite Package), blog and social media accounts with professional design and layouts.
It also provides you with more lead capture tools for your website and Facebook Page, including a PDF Lead Magnet, 3D Cover Graphics, Whiteboard Video, Dynamic QR Code and tracking telephone number. The email database to capture, segment and follow up with your prospects and customers has twice the number of contacts than the Lite Package.
Like all our marketing packages – this is not just a bundle of disparate services. All the components are designed to be a part of your overall marketing system. They work together to find, capture, nurture and convert new prospects into customers, clients or patients.
What's in the Biz Package Setup?
- Choose the name for your website plus another two domains and we'll register them on your behalf. You won't need to worry about any of the technical stuff either, as we'll take care of all that.
- You'll be able to send and receive email with up to ten professional email addresses, using your company domain name.
- A ten page web site built specifically for your business, and designed to automatically adjust to suit mobile devices like tablets and smartphones.
- Get the best start for achieving high rankings in search engines like Google, by making sure that your website has all the qualities they're looking for.
- As part of your website, your blog is a place for you to post articles, news and other content for your prospects and customers to consume. Blogging also helps keep your site fresh and your rankings up.
- Measuring is a critical marketing activity! Google Analytics records information on how many visitors your website has had, plus a whole lot of useful information about how they interact with your site.
- Another important tool to keep an eye on the health of your site - from the search engine's perspective, and used to tell Google where to find your site index.
- Google+ is gaining in popularity and integrates with other Google products. We'll create a company profile page on this social network including custom graphics.
- With over a billion users, don't you think your prospects might be on Facebook? We'll set up a company page for your business complete with customised images.
- Setup a Twitter account for your business, including customised profile page graphics.
- Create and optimise your personal profile on this important professional social network.
- You've got your own personal profile on LinkedIn, now your business will have its own profile too, where you can share details of your products and services
- For businesses with a physical location, we'll create your Google Local listing, allowing you to show up in the local results on Google Search. Also, a great tool for collecting customer reviews and feedback.
- Video is an important element in your marketing. We'll create your very own YouTube Channel where you can publish and share your videos.
- Keep your prospects' attention and incentivise them to Like your page by offering your lead magnet from within your Facebook Page.
- Run contests, sweepstakes, photo-competitions and more to encourage engagement with your fan base. Require fans to like and share before entering if you choose.
- As you grow your prospect list, emailing from Outlook or Gmail just won't cut it. You'll have complete list manangement for up to 1000 contacts, and be able to send email broadcasts and automated follow up sequences.
- Not included in this planIncluded in: Max
- We'll create a PDF e-book from your content to use as a lead magnet giveaway in exchange for your prospect's email address. This is a powerful tool that will set you apart from your competitors.
- To promote your e-book you'll have an incredible 3D graphic representation of your lead-magnet to use on your lead capture form.
- Your own personalised whiteboard 'explainer' video to grab and keep your prospect's attention whilst you deliver your sales message.
- A unique QR Code that you can use on your literature or flyers. Unlike normal QR codes this one can change what your prospects see - automatically.
- Measure the exact response to any marketing piece, campaign or advert with a dedicated telephone number.
- Set up your Google Adwords account, ready to create campaigns to drive targeted prospects to your website. We'll also start you off with £100 of advertising credit.